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Case Study · Web & Automation

Editing.bg — where marketplace UX and automation logic had to work together

A platform that needed to feel clear for users while staying operationally practical behind the scenes.

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Project type

Marketplace

Focus

Automation

Role

UX + Build

Editing.bg — where marketplace UX and automation logic had to work together

Client

Editing.bg

The challenge

The platform had to communicate value clearly on the front-end while reducing internal friction in the workflow behind it.

What we built

  • A clearer structure around the offer and the platform model.
  • UX that highlights value early instead of burying it in clutter.
  • Automation-minded decisions in the parts users do not see but teams feel every day.

What changed

  • A stronger bridge between front-end trust and operational practicality.
  • Cleaner presentation of the platform and service.
  • A foundation where the website and the workflow can evolve together.